About Lisa Schoelen

SDAR Circle of Excellence Bronze Winner (2025) and Gold Winner (2022), Real Trends Verified Winner (2025), and recognized among the Top 50 Pacific Sotheby’s International Realty Advisors in both 2024 and 2025, Lisa Schoelen Schwartz is an award-winning real estate professional with over two decades of experience representing buyers and sellers throughout San Diego’s North County.

Having lived and worked in Rancho Santa Fe, Del Mar, and Solana Beach, Lisa uses her intimate knowledge of the unique characteristics of each of North County’s neighborhoods to help buyers find the best homes to match their lifestyles and help sellers navigate the intricacies of each market. Known for her caring, outgoing personality, Lisa makes every real estate transaction a smooth and rewarding experience.

Before real estate, Lisa co-owned Platinum Clothing Company, a family-run fashion business for 20 years. Her eye for design and understanding of presentation give her clients an advantage when preparing homes for market—ensuring each property stands out online and in person. In addition, Lisa’s lifelong passion for horses and years of living in Rancho Santa Fe have made her a trusted expert in equestrian and luxury estate properties.

A Southern California native, Lisa grew up in Toluca Lake and lived in Pacific Palisades before eventually settling in Solana Beach, where she and her husband enjoy sunsets by the ocean, hikes in Annie’s Canyon, pickleball at La Valle Coastal Club, and exploring new cuisines at local restaurants. They also cherish time at their vacation home in McCall, Idaho, where mountain lakes and peaceful trails offer a welcome escape.

Lisa is deeply connected to her community and clients. She values referrals and takes pride in connecting people with trusted real estate advisors across her expansive national network.

Family and philanthropy are central to Lisa’s life. A proud mother of three adult children—Steven, Gina, and Liza—and daughter to an accomplished Italian cook, Lucia, Lisa loves family gatherings filled with great food, laughter, and mahjong. She is also a founding member of The Doves Club in Del Mar and an active supporter of the American Heart Association’s Go Red for Women, Over the Influence Recovery, Voices for Children, and Us Against Alzheimer’s.

Clients trust Lisa not only for her results but for the genuine relationships she builds—reach out today and discover what makes working with her such a rewarding experience.